I’m on an email list for graphic designers. “How do I become a designer” comes up again and again. And again this morning. The person who asked the question used Adobe Pagemaker a long time ago, and was familiar with the concept of “desktop publishing.” So his skills and familiarity with the industry are out-of-date. […]
View PostStart With Why (Book by Simon Sinek)
I just finished reading Start With Why by Simon Sinek. Sinek writes that “…people don’t buy WHAT you do, they buy WHY you do it.” Every company knows WHAT they do. Some companies know HOW they do it. But very few companies truly know WHY: Why does the company exist? What is the purpose? Why […]
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